Bye-bye Blackstone, Hello Local and Regional Senior Living Operators
One piece of big news this month in senior living is that one of the largest real estate companies in the United States, Blackstone, is
One piece of big news this month in senior living is that one of the largest real estate companies in the United States, Blackstone, is
What are prospective residents looking for when choosing a community? They want to feel safe and that they will move into a comfortable environment where
The senior living industry has experienced a dynamic shift. Driven by evolving demographics, changing consumer preferences, and even higher demand, senior living communities that want
A call to action, or CTA, is the part of a website, ad or email designed to prompt an immediate response from your audience and
According to a recent study by Review 42, the average professional receives about 121 emails per day. If you’re not getting traction, it probably means
As senior living operators continue to employ best practices to provide care for residents, communities should also be focusing on the best ways to support
From Facebook, to Instagram, to Twitter, to LinkedIn, most senior living communities are highly committed to maintaining their social media presence to help them engage
You may have been wondering what types of images make sense for senior living marketing during the COVID-19 era. What will draw customers in? What
In a post-COVID era, senior living communities have learned how to maximize their online marketing efforts. A key element of that being the virtual tour.
You’ve likely heard the saying, “If these walls could talk.” For marketers at senior living communities, getting your residents and their families to talk about