Why “Click Here” is the Worst Call-to-Action Ever
A call to action, or CTA, is the part of a website, ad or email designed to prompt an immediate response from your audience and
A call to action, or CTA, is the part of a website, ad or email designed to prompt an immediate response from your audience and
According to a recent study by Review 42, the average professional receives about 121 emails per day. If you’re not getting traction, it probably means
As senior living operators continue to employ best practices to provide care for residents, communities should also be focusing on the best ways to support
You may have been wondering what types of images make sense for senior living marketing during the COVID-19 era. What will draw customers in? What
In a post-COVID era, senior living communities have learned how to maximize their online marketing efforts. A key element of that being the virtual tour.
As state stay-at-home orders across the nation begin to relax and public spaces commence reopening, all sorts of companies, including senior living communities, are returning
Why is right now the best time for businesses to begin developing an effective video marketing strategy? Because video already makes up an estimated 82%
Tools like Zoom, Google Hangouts, and Microsoft Teams have been helpful in keeping residents and families engaged on senior living campuses.
Communicating during a crisis requires planning, organization, and the ability to adjust as the situation unfolds. The CDC’s blueprint can help.
COVID-19 has weakened the very heart of what senior living communities are best at: offering socialization that supports resident well-being. Yet while this disease disproportionately
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