A Q&A With Dementia Care Expert Teepa Snow
Dementia care specialist and advocate Teepa Snow is the creator of “Positive Approach to Care,” a person-centered approach to treatment that works with caregivers and
Dementia care specialist and advocate Teepa Snow is the creator of “Positive Approach to Care,” a person-centered approach to treatment that works with caregivers and
Obviously, if you manage a senior living community, you are serious about safety every day. But today, you face unprecedented challenges for your operational staff,
Every senior living community needs to be thinking about two things today: how do we communicate what is going on inside our community while every
If you’ve ever helped organize a special event, you know it’s far from a quick afternoon task. Between conception, invitations, venue, food, decorations, entertainment and
For people who aren’t a part of “the media,” the entire industry can seem mysterious, impenetrable, and even scary, but learning how to attract media
Journalists and senior living marketers looking for a little good PR have distinctly different jobs but they can often be mutually dependent. While journalists are
Most marketers, including those in senior care marketing, have three questions they’d like answered shortly after a public relations tactic has been started: How can
As a senior living marketing professional, it can be daunting to approach the media with a story suggestion. But, with a little knowledge of what
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